The Q4 2020 Hotel Digital Marketer's Whitepaper
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Read the NextGuest Q4 2020 whitepaper to learn about:
- What’s Trending: The only way to stay ahead of the competition is by keeping up with the latest developments in the industry. This quarter we look at how hotels are adopting the subscription service model, the rise of elopements and micro-weddings, the focus on wellness, and more.
- Metrics that Matter: The key to success is not only identifying key marketing metrics, but understanding their implications. We take a look at some marketing trends like video engagement on social, flexible cancellation call-outs, booking windows shortening, and more.
- A Look Outside the Industry: Find inspiration in initiatives outside the hospitality industry. We take a closer look at how Nike is highlighting the latest trends and how Mackage is building brand ambassadors.
Plus other valuable insider information, including a recap of the last quarter, creative concepts from the NextGuest Idea Shop, and more.
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