Reinforcing Customer Relationships Through Automated Marketing Campaigns
Our Marketing Automation tools take one-on-one communication to a deeply personalized level. Beginning with email capture or sign-up on the hotel website, hoteliers can take advantage of easy, automated campaign management. Target specific customer segments based on a wide range of targeting options, including stay history, reward program affiliation, geo-targeting, and more. You can even review past guest scoring based on lifetime value and booking behavior.
Leverage your data through targeted and highly personalized email marketing campaigns in order to reinforce customer relationships, fill occupancy needs, tackle group cancellations, and more. These personalized email messages create a better user experience, drive conversions, and encourage more frequent stays. You'll even have the ability to A/B test messaging through the NextGuest CRM platform to systematically improve results over time.
Learn more about our products and their different offerings around Marketing Automation